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The Power of Instagram for Brands
Photos can tell many stories and they are powerful representations of the world around us. It is no wonder that users have taken the simple task of taking photos with their iPhones to new levels with...
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Instagram Video Best Practices
On June 20th Instagram announced the addition of videos to its popular photo-sharing app. Besides being an obvious response to the growing popularity of Twitter’s Vine app, this is another...
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Social Media To Social Messaging
Today, Twitter announced the integration of native GIF search support. This feature is designed to enhance a conversational user experience and is yet another signal of an impending shift that...
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Instagram Strategy and the Path to Purchase
From a strategy perspective, Instagram is one of the more misunderstood social platforms when it comes to outlining it’s role and business impact along the path to purchase. Below is a breakdown of...
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